Twitter

Mark Zuckerberg thinks you’re a moron.

May 17, 2010

Image Credit: David Berkowitz I’ve had 3 Facebook accounts. As I write this, I only have one active account remaining – and it’s hanging by a thread. I’ve started, built, activated, deactivated, and deleted multiple Facebook “pages” for businesses or the like. I had a MySpace account before anyone around me did. I was a [...]

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Set an attention budget

April 30, 2010

Image Credit: Mike Baird Noise. With all of the outlets and inlets that the Internet provides, we experience more noise than we ever have in the past. Learning how to successfully wade through the noise and get to the good, quality content is an art in and of itself. Regardless of the channel, there is [...]

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Google Buzzkill

February 11, 2010

Image Credit: Melissa Wiese For the past couple of days, there has been lots of buzz around Google’s latest attempt at social media. There have been countless reactions to the new product, from glowing praise to raving anger. Google has dipped it’s toes in social media before, and has in most cases, completely missed the mark. [...]

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How To: Look like an Amateur on Twitter

February 2, 2010

Image Credit: Mahmood Al-Yousif Twitter has exploded past the mainstream growth curve and is finding its way into marketing programs that are run by people with little to no experience using social media as a community building tool with a marketing mindset. When rookies join Twitter on behalf of the companies or programs they work [...]

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Restaurants, Bars and Social Media: Match Made in Heaven

January 28, 2010

Chris Brogan is a highly respected social media veteran; he has posted a great video of a discussion about social media between himself and Joe Sorge, who runs AJ Bomers in Milwaukee, Wisconsin and a few other restaurants in town. Original post by Chris Brogan here Direct link to the video here Restaurants, Bars and [...]

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Private Twitter Accounts – What’s the Point?

January 26, 2010

Image Credit: Олександр You wouldn’t go to a party with duct tape on your mouth, so why would you make your Twitter account private? Twitter is a social media network. Granted, social can mean a private social club, but that isn’t what Twitter is all about. Twitter is about connecting with the world, whether that’s [...]

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ADBOWL 2009: Was it worth anticipating?

February 2, 2009

Anyone even remotely interested in the marketing industry looks forward to the year’s pinnacle of advertising achievement. A large percentage of people (not necessarily people in marketing) that tuned in to this year admitted the only reason for doing so was in anticipation of being entertained, not by the players exerting themselves in the ultimate [...]

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